The craze of webdrama is on. Unlike TV dramas aired from the major broadcasting stations, the madness of K-Pop has attracted so much attention as the next generation of Hallyu stars continue...
Webdrama is broadcasted via mobile device usually up to most 10-15 minutes on each episode. The TV usually broadcasts around 60 minutes long per episode on weekdays and weekends but the web drama is usually shorter and around half of its episode only.
EXO Group members starred in the recent web drama Lives of EXO Neighbours mini series taking over the biggest hit when records showed it surged up to 80 hits every time. This has clearly shown their popularity not in singing but also in acting industry.
Media portals and broadcasters such as entertainment agencies have all turned towards web drama lately. NAVER website has created a web drama theather in 2012. It is convenient for those who wished to watch them online.
Last January, the drama was opened to web portals dedicated to agencies such as MBC Everyone, SBS Plus and its subsidiaries such as CJ E&M, SM Ent, YG, JYP.
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