Wanna One project boy band has been selected as the new endorsement model for Shinhan Bank.
The 11-member boy band was formed last year through the program 'Produce 101' of MNet Broadcasting Company. They have proven to be very popular with their debut album. The group has appeared in Golden Disk Awards and won the New Artist Award at the awards ceremony.
Shinhan Bank rep has explained that the differentiation beyond Shinhan Bank's success model was similar to Shinhan Bank's passion, challenge spirit and innovative performance record of the background of the advertisement model selection.
Wanna One will be modelling for the mobile super app 'Shinhan SOL' which will be released this month. On the other hand, Shinhan Bank will hold a pre-scheduled event from 12th onwards to celebrate the opening of Shinhan Sol. Event applications for various prizes will be available on the Shinhan Bank website or mobile apps.